Essential Principles for Fundraising Success: An Answer Manual for the Everyday Challenges of Raising Money by G. Douglass Alexander, Kristina J. Carlson epub fb2 djvu
Author: | G. Douglass Alexander, Kristina J. Carlson |
Title: | Essential Principles for Fundraising Success: An Answer Manual for the Everyday Challenges of Raising Money |
ISBN: | 0787975842 |
ISBN13: | 978-0787975845 |
Other Formats: | docx lit mbr lrf |
Pages: | 208 pages |
Publisher: | Jossey-Bass; 1 edition (October 3, 2005) |
Language: | English |
Size EPUB version: | 1729 kb |
Size FB2 version: | 1311 kb |
Category: | Politics & Social Sciences |
Subcategory: | Politics & Government |
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Essential Principles for Fundraising Success is a single-source, easy-access guide that offers answers to the most commonly asked questions posed by professional fundraisers and volunteers. Organized in a clear, easy-to-use question and answer format, Essential Principles for Fundraising Success takes on the challenges that arise daily in the ongoing, high-pressured business of raising money. In this book, G. Douglass Alexander and Kristina Carlson (the founders of the successful Internet-based, fundraising consulting firm FundraisingINFO) offer insight from their combined forty-six years of experience working with thousands of nonprofit organizations. Based on the enduring principles of fundraising, this important resource shows how to master the three mainstays of fundraising—developing a case statement, creating a campaign strategy, and securing big gifts. Essential Principles for Fundraising Success also offers creative, out-of-the-box solutions for convincing reluctant board members and other stakeholders to follow proven, effective fundraising strategies