Chinese and Western Business Cultures: A Comparison and Contrast (Forum for General and Intercultural Business Communication) pdf epub fb2

Chinese and Western Business Cultures: A Comparison and Contrast (Forum for General and Intercultural Business Communication) by - epub fb2 djvu

Author: -
Title: Chinese and Western Business Cultures: A Comparison and Contrast (Forum for General and Intercultural Business Communication)
ISBN: 0820476994
ISBN13: 978-0820476995
Other Formats: rtf lit mbr lrf
Pages: 168 pages
Publisher: Peter Lang Publishing (January 1, 2005)
Language: English
Size EPUB version: 1391 kb
Size FB2 version: 1861 kb
Category: Other
Subcategory: Humanities

The series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China's growing importance in today's world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.

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