Strategic Communication in Business and the Professions (7th Edition) pdf epub fb2

Strategic Communication in Business and the Professions (7th Edition) by Dan O'Hair epub fb2 djvu

Author: Dan O'Hair
Title: Strategic Communication in Business and the Professions (7th Edition)
ISBN: 0205693113
ISBN13: 978-0205693115
Other Formats: lit mbr rtf doc
Pages: 456 pages
Publisher: Pearson; 7 edition (February 25, 2010)
Language: English
Size EPUB version: 1505 kb
Size FB2 version: 1414 kb
Category: Other
Subcategory: Humanities

Strategic Communication discusses the four essential elements of effective communication - setting goals, knowing the audience, mastering skills, and managing anxiety. For the successful communicator this book provides the both framework and the necessary tools.

This Seventh Edition helps the reader address the current challenges of communication within the realm of business. The updated examplesprovide an increased focus on the balance between technology and communication, the new forms of communication technology; in addition to the integration of new research in the area of business communication, management, interpersonal and group communication. Strategic Communication prepares readers for the business world of today.


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