Visual Data Mining: Techniques and Tools for Data Visualization and Mining pdf epub fb2

Visual Data Mining: Techniques and Tools for Data Visualization and Mining by Tom Soukup, Ian Davidson epub fb2 djvu

Author: Tom Soukup, Ian Davidson
Title: Visual Data Mining: Techniques and Tools for Data Visualization and Mining
ISBN: 0471149993
ISBN13: 978-0471149996
Other Formats: lit mbr txt rtf
Pages: 424 pages
Publisher: Wiley; 1 edition (May 30, 2002)
Language: English
Size EPUB version: 1532 kb
Size FB2 version: 1446 kb
Category: Computers & Technology
Subcategory: Computer Science

Marketing analysts use data mining techniques to gain a reliable understanding of customer buying habits and then use that information to develop new marketing campaigns and products. Visual mining tools introduce a world of possibilities to a much broader and non-technical audience to help them solve common business problems. Explains how to select the appropriate data sets for analysis, transform the data sets into usable formats, and verify that the sets are error-free Reviews how to choose the right model for the specific type of analysis project, how to analyze the model, and present the results for decision making Shows how to solve numerous business problems by applying various tools and techniques Companion Web site offers links to data visualization and visual data mining tools, and real-world success stories using visual data mining

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